Which elective courses to take托福聽力原文翻譯及問題答案

Which elective courses to take托福聽力原文翻譯及問題答案

一、Which elective courses to take托福聽力原文：

NARRATOR Listen to a conversation between a student and her pubic relations professor.

FEMALE STUDENT Hi,Professor Gordon.I really learned a lot from your lecture,the one about analyzing all those different segments of the population.Oh,the official term's"audience,"right?I never imagined that one company could have over 30 audiences to communicate with.MALE PROFESSOR Yeah,a lotta students are taken aback by this.And some public-relations consultants don't figure it out till they've worked in the field a while.FEMALE STUDENT Everyone thinks public relations,er,PR's easy,but there's a lot to it.You really gotta know what you're doing.MALE PROFESSOR Absolutely!Uh,so,Stacy,your e-mail implied that you needed my advice about graduate school?FEMALE STUDENT No,since my undergraduate degree will be in public relations,I've already decided to get a master's degree in marketing.Sorry I wasn't clear.My issue is,I've got two required courses and two electives.I'm trying to figure out which elective courses to take. My advisor suggested economics and accounting,but I'm not really sure...MALE PROFESSOR About...?FEMALE STUDENT Well,I endured accounting and economics in high school.I barely stayed awake,they were so...

MALE PROFESSOR OK,OK,I hear ya. Ah,you say you wanted a master's in marketing.You've got one more semester till graduation.Have you taken any marketing courses yet?FEMALE STUDENT No.I-I figured I've got the marketing basics already since I've taken every PR and communications course offered here.MALE PROFESSOR Well,there's some overlap between PR and marketing,but there're important differences,too.Marketing focuses on selling your product or service?uh,y'know,attracting customers through advertising,and also building relationships with customers.That's what a marketing department does.PR's all about...it involves relationships,too.That's why I'm saying the two fields overlap.But in PR,you're developing relationships with a wider range of audiences.FEMALE STUDENT Right,like employees,suppliers,the media.I do understand this in theory,but aren't you still selling your product,just in a different way?MALE PROFESSOR Not necessarily.OK,do you remember that PR strategy I alluded to the other day,the one our university uses,a strategy that doesn't overlap with its marketing strategy?FEMALE STUDENT You mean how the university invites local residents to attend certain lectures and classes for free?MALE PROFESSOR Yeah.This cultivates a sense of goodwill and helps the university avoid becoming isolated from the larger community.Bringing neighbors into our classrooms is good PR,but it's not marketing,since our neighbors aren't our"customers,"for the most part.FEMALE STUDENT That's why I wanna focus on marketing in graduate school.Wouldn't having expertise in PR and marketing give me more career options?MALE PROFESSOR Yeah,but you'll also want to enjoy your work.So,for your electives,why don't you take advertising principles and intro to marketing,which I teach.This way,you'd find out if marketing's something you really wanna pursue.Graduate school tuition's expensive,and these courses will give you a good overview of the field before committing yourself.FEMALE STUDENT I wish my advisor had suggested those courses!MALE PROFESSOR Well,I'm someone who's worked in both marketing and PR,so I can offer a different perspective than someone who only teaches.

二、Which elective courses to take托福聽力中文翻譯：

旁白聽一個(gè)學(xué)生和她的公共關(guān)系教授之間的對(duì)話。

女生你好，戈登教授。我真的從你的演講中學(xué)到了很多東西，那是關(guān)于分析所有不同人群的演講。哦，官方術(shù)語(yǔ)是“觀眾”，對(duì)嗎？我從來沒有想到一家公司會(huì)有30多名觀眾與之交流。男教授是的，很多學(xué)生對(duì)此感到震驚。一些公關(guān)顧問在這一領(lǐng)域工作了一段時(shí)間后才明白這一點(diǎn)。女生每個(gè)人都認(rèn)為公共關(guān)系，呃，公共關(guān)系很容易，但有很多。你真的應(yīng)該知道你在做什么。絕對(duì)是男教授！Stacy你的郵件暗示你需要我對(duì)研究生院的建議？女學(xué)生沒有，因?yàn)槲业谋究茖W(xué)位是公共關(guān)系，所以我已經(jīng)決定獲得市場(chǎng)營(yíng)銷碩士學(xué)位。對(duì)不起，我不清楚。我的問題是，我有兩門必修課和兩門選修課。我在想該選哪門選修課&nbsp；我的顧問建議經(jīng)濟(jì)學(xué)和會(huì)計(jì)學(xué)，但我不太確定。。。男教授關(guān)于。。。？女生；嗯，我在高中時(shí)忍受了會(huì)計(jì)和經(jīng)濟(jì)學(xué)。我?guī)缀鯖]睡，他們太。。。

男教授；好的，好的，我聽到了&nbsp；啊，你說你想獲得市場(chǎng)營(yíng)銷碩士學(xué)位。離畢業(yè)還有一個(gè)學(xué)期。你學(xué)過市場(chǎng)營(yíng)銷課程嗎？女學(xué)生No.I-我想我已經(jīng)掌握了營(yíng)銷基礎(chǔ)知識(shí)，因?yàn)槲覅⒓恿诉@里提供的每一門公關(guān)和傳播課程。男教授嗯，公關(guān)和營(yíng)銷之間有一些重疊，但也有重要的區(qū)別。營(yíng)銷重點(diǎn)是銷售您的產(chǎn)品或服務(wù)？呃，你知道，通過廣告吸引客戶，同時(shí)也與客戶建立關(guān)系。這就是營(yíng)銷部門的工作。公關(guān)是關(guān)于。。。這也涉及到人際關(guān)系。這就是為什么我說這兩個(gè)領(lǐng)域是重疊的。但在公共關(guān)系領(lǐng)域，你正在與更廣泛的受眾發(fā)展關(guān)系。女生權(quán)利，像員工、供應(yīng)商、媒體。我在理論上確實(shí)理解這一點(diǎn)，但你不是還在以不同的方式銷售你的產(chǎn)品嗎？不一定是男教授。好的，你還記得我前幾天提到的公關(guān)策略嗎，我們大學(xué)使用的策略，一種與營(yíng)銷策略不重疊的策略？女生你是說學(xué)校如何邀請(qǐng)當(dāng)?shù)鼐用衩赓M(fèi)參加某些講座和課程？男教授是的。這培養(yǎng)了一種親善感，有助于學(xué)校避免與更大的社區(qū)隔離。把鄰居帶到我們的教室里是很好的公關(guān)，但這不是營(yíng)銷，因?yàn)槲覀兊泥従釉诤艽蟪潭壬喜皇俏覀兊摹翱蛻簟?。這就是為什么我想在研究生院專注于市場(chǎng)營(yíng)銷。擁有公關(guān)和營(yíng)銷方面的專業(yè)知識(shí)難道不會(huì)給我更多的職業(yè)選擇嗎？男教授是的，但你也會(huì)想享受你的工作。所以，在你們的選修課上，為什么不學(xué)習(xí)我教的廣告原理和市場(chǎng)營(yíng)銷導(dǎo)論呢。這樣，你就會(huì)發(fā)現(xiàn)營(yíng)銷是否是你真正想要追求的東西。研究生院的學(xué)費(fèi)很貴，這些課程會(huì)讓你在投入工作之前對(duì)這個(gè)領(lǐng)域有一個(gè)很好的了解。女學(xué)生，我希望我的導(dǎo)師能推薦那些課程！男教授嗯，我是一個(gè)同時(shí)從事市場(chǎng)營(yíng)銷和公關(guān)工作的人，所以我可以提供一個(gè)不同于只教書的人的視角。

三、Which elective courses to take托福聽力問題：

Q1:1.Why does the woman go to see the professor?

A.To ask which elective courses he will be teaching next semester

B.To get more advice on which elective courses to take next semester

C.To find out the difference between public relations and marketing

D.To get help deciding whether to pursue a graduate degree in marketing

Q2:2.According to the professor,what aspect of public relations tends to surprise students?

A.The fact that public relation does not involve advertising

B.The high level of competition for jobs in the public-relations field

C.The number of groups that public-relations professionals reach out to

D.The amount of education needed to work in the public-relations field

Q3:3.According to the speakers,how does the university try to create a relationship with the surrounding community?

A.By obtaining input from community members when developing new courses

B.By letting community members attend some lectures and classes without charge

C.By offering free career advice to community members

D.By offering tuition discounts to community members

Q4:4.What does the professor imply when he mentions that graduate school is expensive?

A.The woman may need to work part time while attending graduate school.

B.The woman should shop around for an affordable graduate school.

C.The woman could probably find employment in the marketing field without a graduate degree.

D.The woman should make sure that her graduate course of study interests her.

Q5:5.Why does the professor say this:

A.To convey understanding that the woman finds those subjects boring.

B.To acknowledge that those subjects are too difficult for many high school students.

C.To acknowledge that he has heard the same complaint from other students about those subjects.

D.To assure her that those subjects are taught more effectively at the college level.

四、Which elective courses to take托福聽力答案：

A1:正確答案：B

A2:正確答案：C

A3:正確答案：B

A4:正確答案：D

A5:正確答案：A

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